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Website optimization

Complete speed, UX, and conversion optimization

We turn your website into an effective tool: fast loading, easy navigation, support for every device, and higher conversions.

A lightning-fast website retains users and increases sales. Every second of delay = a lost customer.

SEO optimization
Order optimization
StarsStarsSEO optimizationSearch robot

Choose an optimization service

Each solution is a route to a more efficient business. Click an option to learn more.
Basic package

Ideal for landing pages and brochure websites where loading speed and basic UX are the priorities.

The website opens faster, users stay longer, and bounce rates fall.

Who it suits:

  • Landing pages and brochure websites Landing pages and brochure websites
  • New websites, startups, speed testing New websites, startups, speed testing

What's included:

  • Speed optimization for key pages Speed optimization for key pages
  • Basic image and video optimization Basic image and video optimization
  • Responsive mobile version Responsive mobile version
  • Basic caching and CDN Basic caching and CDN
  • Monthly performance report Monthly performance report

Advantages:

  • Quick results without extensive changes Quick results without extensive changes
  • Faster loading and greater loyalty Faster loading and greater loyalty
  • Suitable for simple websites and landing pages Suitable for simple websites and landing pages

Cost:

from 15 000 ₽

Basic package

What does optimization include?

We choose a platform for the task rather than using one universal solution. This ensures your website is fast, reliable, secure, and ready to scale.

  • Image and video optimization
    Image and video optimization

    We compress files without losing quality and use WebP/AVIF and lazy loading for all media. The website becomes faster while visual content stays attractive.

  • Security and stability
    Security and stability

    We check vulnerabilities and configure the server and SSL to keep the website stable and secure without losing customers.

  • Regular testing and reports
    Regular testing and reports

    Every change is tested and checked across all devices and browsers. Monthly reports show improvements in speed, UX, and conversions.

  • Page loading speed
    Page loading speed

    We optimize code, images, and scripts, using compression, lazy loading, and CDN — your website loads quickly and increases conversions.

  • Responsive design and mobile UX
    Responsive design and mobile UX

    We check the interface on every screen: buttons, forms, and menus. The website remains convenient and functional on any device.

  • Website structure optimization
    Website structure optimization

    We optimize structure and navigation for fewer clicks, clearer paths, and easier use.

  • Improved conversions
    Improved conversions

    We analyze forms, copy, and CTAs and run A/B tests, making every website element work toward more leads and sales.

  • Code and script minification
    Code and script minification

    We remove unnecessary scripts, minify CSS and HTML, and optimize library loading. We reduce server load and speed up page rendering.

Why choose Pixel Build for optimization?

  • Transparent reportsTransparent reports - you see results in numbers: speed, time on site, conversions
  • UX for every deviceUX for every device - mobile, tablet, desktop — users get an equally convenient interface
  • Technical expertiseTechnical expertise - in-depth code optimization, caching, server configuration, and CDN
  • A comprehensive approachA comprehensive approach - UX, structure, visual sections, and conversions work together
  • Speed is the key to salesSpeed is the key to sales - every second of delay reduces conversions and customer retention. We make your website lightning-fast
  • Post-optimization supportPost-optimization support - we continually monitor the website, fix bugs, and improve performance

Why companies trust us with optimization

Work stages

Website analysis
Website analysis

Speed, UX, structure, load handling

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Improvement planning
Improvement planning

Optimization roadmap

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Technical optimization
Technical optimization

Code, scripts, caching, server

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UX and visual optimization
UX and visual optimization

Buttons, forms, CTAs, mobile usability

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Testing and A/B tests
Testing and A/B tests

Checking the effectiveness of changes

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Report and recommendations
Report and recommendations

Charts and metrics for speed, conversions, and UX

Website examples

Supply chain management
Example brochure website: Supply chain management
Supply chain management
RiKEDOM
Example brochure website: RiKEDOM
RiKEDOM
Scientific and practical seminar “Silk Road”
Example brochure website: Silk Road scientific and practical seminar
Scientific and practical seminar “Silk Road”
ALINA babyshop
Example online store: ALINA babyshop
ALINA babyshop
Элементарные Кухни
Example online store: Элементарные Кухни
Элементарные Кухни
VAN LAV
Example online store: VAN LAV
VAN LAV
BALSER
Example online store: BALSER
BALSER
Skatinger
Example online store: Skatinger
Skatinger
Комфорт маркет
Example online store: Комфорт маркет
Комфорт маркет
Doog Food
Example online store: Doog Food
Doog Food
Media Insider agency
Example brochure website: Media Insider Agency
Media Insider agency
МотоЛогист
Example brochure website: МотоЛогист
МотоЛогист
Ламинарпулс
Example brochure website: Ламинарпулс
Ламинарпулс
OOO Заборы экспресс
Example brochure website: ООО Заборы Экспресс
OOO Заборы экспресс
ЖекА — always by your side
Example brochure website: ЖекА — always by your side
ЖекА — always by your side
Образ Beauty Salon
Example brochure website: Образ Beauty Salon
Образ Beauty Salon
13-08
Example landing page: 13-08
13-08
Angelica White Beauty Academy
Example landing page: Angelica White Beauty Academy
Angelica White Beauty Academy
Фабрика вкуса на Неве
Example landing page: Фабрика вкуса на Неве
Фабрика вкуса на Неве
Salonkuhni
Example landing page: Salonkuhni
Salonkuhni
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We’ll help you find a quick, affordable solution for your business

Our manager will contact you and explain which services can help you achieve your goals.

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FAQ

Frequently asked questions

How long does website optimization take?

Basic optimization usually takes 1 to 2 weeks — enough to fix the main technical issues and improve loading speed and stability.

Comprehensive optimization, including an in-depth audit, code improvements, UX enhancements, and analytics setup, takes 4 to 8 weeks.

The timeline depends on website size, the CMS used, and the extent of improvements required.

Can the website be made faster without completely redesigning it?
Yes! In most cases, the design does not need to change. We optimize the website's internal processes: caching, images, scripts, and device responsiveness. This noticeably improves speed and responsiveness without changing its appearance.
Do you work with websites on Tilda, WordPress, 1C-Bitrix, and other platforms?
Yes, we work with all popular CMS platforms and custom solutions. Our specialists understand Tilda, WordPress, 1C-Bitrix, OpenCart, Shopify, Webflow, and other systems, and choose the best speed and UX improvements for each platform.
Can optimization be combined with SEO and promotion?
Of course — we recommend it. Website optimization directly affects SEO: loading speed and interface usability improve rankings, increase CTR, and enhance behavioral metrics. This comprehensive approach increases conversions and advertising returns.
Do you optimize the mobile version separately?
Yes, we pay special attention to mobile devices. Mobile UX is a key success factor: more users visit on phones, so we optimize responsiveness, interactivity, and loading speed for every screen.
What if something stops working after optimization?
We thoroughly test every change before and after implementation. If a bug does occur, we fix it promptly within the warranty period. You receive a reliable, stable website without the risk of losing data or functionality.
Can changes be tested on part of the website?
Yes, we run A/B tests when needed. This lets us assess exactly how changes affect user behavior and conversions before applying them sitewide.
Which metrics do you improve?

We work with key website performance and effectiveness metrics:

  • Page loading speed
  • Core Web Vitals (LCP, FID, CLS)
  • Time spent on the website by a user
  • Conversion rate and CTR
  • User journey and navigation usability

The result is a faster, more convenient, and more effective website.

How often should optimization be repeated?
We recommend reviewing and refreshing optimization every 3–6 months. This helps maintain speed and stability as content, plugins, or design are updated.
Can an existing website be optimized without a complete rebuild?
Yes, this is one of our key strengths. We implement improvements carefully without disrupting the structure or changing the design. Your website keeps its appearance while gaining noticeably better speed and performance.